Another in the series of posts on The Empathetic Museum, Gretchen Jennings’ post on institutional body language explores the importance of a strong and sustained core of empathy reflected in an inner identity and set of practices that are consonant with an institution’s outward image. The subtle, unspoken messages that a museum communicates reveal its true capacity for lasting empathetic practice and meaningful connections to diverse communities.
​(Link: http://www.museumcommons.com/2013/06/the-empathetic-museum-institutional.html)

An institution that is not at its core truly visitor-centered, dedicated to inclusion, and committed to its community cannot, in my view, attract and retain the new and diverse audiences it may say it wants.